Salesforce Einstein

The AI layer built into the world's #1 CRM.

Filed under: Business

About Salesforce Einstein

Einstein bakes predictive and generative AI directly into Salesforce, scoring leads and opportunities, drafting emails, and surfacing deal risks where reps already work. It learns from your CRM data, so forecasts and recommendations improve as the team sells. Best suited to companies already running on Salesforce.

Key features

  • Lead & opportunity scoring
  • Predictive forecasting
  • AI email and call summaries
  • Einstein Copilot conversational assistant
  • Anomaly and deal-risk detection

Salesforce Einstein screenshots

Salesforce Einstein screenshot